Client
Rise Uptown Hotel
Project Details
Web Design
Print Design
Wayfinding
Apparel
Role
Designer
Team
Mike Giles
Isaac Holtorf
Kara Nakamura
A luxury boutique hotel in the heart of Phoenix, Rise Uptown came under a sudden ownership change leading to an immediate need for a new visual identity, website, on-site print collateral, wayfinding, and more in just 30 days. Drawing from Rise Uptown’s midcentury modern roots, the modular logo system provided a sound foundation for a versatile and bright brand application.
Under the creative direction of Mike Giles, I expanded Rise Uptown’s broader visual experience by leading the creation of the website, signage, apparel, and beyond.
riseuptownhotel.com↗︎
